How to Connect with Your Audience:
Why Trying Too Hard to Be Liked Is Egocentric – and Doesn’t Work
In a culture that rewards performance and visibility, many professionals – especially women – feel pressure to overdeliver and appear flawless. This talk offers a grounded alternative: reconnecting with your message and audience to communicate with sincerity and confidence.
Agenda:
11:00 Check in
11:20 Brunch Conversation
13:00 Group photo and Mingling
Scan to Sign Up now!
About the Speaker
Arina Yakupova
Broadcast Journalist, Shanghai Daily
Arina Yakupova is a globe-trotting journalist with over a decade of experience across television, magazines, and digital media. Having lived and worked in Russia, France, China, and the UK, she brings a unique global perspective to her storytelling.
Arina is currently based in Shanghai, where she channels her passion for journalism into her work at Shanghai Daily.
As a journalist, Arina has interviewed leaders, artists, and innovators across different countries. Her professional journey has been deeply connected with voice, gesture, and audience perception — both in front of the camera and in live settings. Drawing from real-life media practice, she examines what truly creates connection between speaker and audience.
You must be logged in to post a comment.