Soudamini is a creative leader with over two decades of digital experience across China, India, and the USA. With a background as a former Disney Creative, she has a proven track record of building and enhancing the digital presence of leading brands such as Giorgio Armani, Maserati, Hilton, Dyson, Hublot, and Topgolf, using platforms like WeChat, mobile apps, and social media.

Her areas of expertise include design storytelling, branding, UI/UX, tech innovation, generative AI, social media strategy, metaverse creative projects, and strategic design thinking. Having worked closely with both local and international teams, she has gained a deep understanding of the evolving creative and tech job markets in China, and the challenges that young professionals face in bridging the gap between academic training and real-world industry needs.

Soudamini is passionate about creating supportive, practical, and growth-oriented learning spaces for young designers and creative professionals. She actively mentors young talent through initiatives such as the British Chamber of Commerce’s Creative Industries and Marketing Committee, the World Academy for the Future of Women (WAFW) mentorship program in Mexicali, and the Shanghai Mentor Walks network for young female professionals.

Across all her work, Soudamini focuses on building strong teams, encouraging innovation, and helping individuals grow their creative careers in fast-paced and competitive environments.