What does it take to navigate a successful, cross-sector career at the highest levels of international business?
Join us for an inspiring sharing session with Ashley Chen, a senior strategic leader with over 13 years of experience spanning luxury strategy, APAC brand marketing, e-commerce growth, and public relations.
In this intimate session, Ashley will look back on her professional journey—from her foundational business education at Oxford Saïd and Ivey Business School to driving high-impact marketing, celebrity collaborations, and landmark corporate initiatives. Rather than focusing on corporate roadmaps, Ashley will share the core career philosophies, mindsets, and decision-making frameworks that have guided her through diverse industries and rapidly changing markets.
As an active advocate for professional empowerment and co-chair of a major professional women’s network, Ashley will also discuss her philosophy on mentorship, fostering community, and building a purpose-driven career.
Agenda:
18:30 Check-in and registration
19:00 Sharing Session
19:45 Interactive Q&A
20:00 Group photo and mingling
*IPWS reserves the right to alter the above agenda at any time.
About the Speaker
Ashley Chen
Senior Strategic Project Manager
Ashley Chen is a senior strategic leader with over 13 years of cross-sector experience spanning luxury conglomerate strategy, APAC brand marketing, entertainment marketing, and luxury PR. Her diverse career includes senior marketing leadership roles at Abercrombie & Fitch APAC, Lane Crawford Joyce Group’s luxury e-commerce platform MyMM, Wanda Entertainment, and Michael Kors China, where she consistently drove user growth, brand awareness, and e-commerce GMV through integrated marketing and strategic alliances.
Currently, she designs and delivers core strategic roadmaps and leads landmark group initiatives as a Luxury Industry executive in Greater China, while also co-chairing the Women in Luxury network to empower female professionals. She holds a Postgraduate Diploma in Global Business from Oxford Saïd Business School and a Bachelor of Business Administration from Ivey Business School.
Venue Partner
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